I Use Toy Cars Instead Of Real Ones To Create These Car Ads

I did many takes to reach the perfect look for the flying dust

I built this scenery for days. I made many test pictures with smoke what was a nightmare. I spent hours and hours to blowing the perfect shaped smoke behind the car

Here the motion blur is also real. I built a movable asphalt surface while the car was fixated

Action shot in the snow

Playing with perspective. This is one single image mixed with real environment

Driving in a storm. I used water spray for the rainy weather

I built movable scenery and fixed the car. So I could move the whole background and the road. It makes the background blurry and the "asphalt" spun the wheels

I used greenscreen for the homogenous background. I changed its color and placed a cloud texture

In this image I wanted to create as much dynamic as possible. So I used a dutch camera angle and water splash

The elegance of the G-Classe

Just for fun. A dreamy picture

Here you can watch the whole workflow including the scenery building and practical tricks

G-Classe series was a difficult challenge as well. At first, I checked the life-size one to collect some inspiration

Here you can see, how everything is moving except for the car