Think of a warm, comforting bowl of mac and cheese on a rainy day. That’s exactly what Julia Fox’s latest look reminded people of.
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Julia, the ever-unconventional queen of style, served up a look that was nothing short of jaw-dropping. The fashionista decided that her hair color for the season is a golden mac and cheese color, and she debuted the look at the Knicks and Thunder game in NYC on Sunday.
The OMG Fashun host, 34, went pantless as she showed off her hair and wore a white top with matching bikini briefs over the weekend. Her cheese-inspired look was completed with a bright yellow furry jacket.
Julia Fox dazzled in a brand new hair color that reminded people of a comforting bowl of mac and cheese on a rainy day
Image credits: Julia Fox
Julia embraced the new style as part of her collaboration with the brand Velveeta, which just launched a new limited-edition ‘Velveeta Gold’ hair dye that turns people's hair into a head-turning shade of cheddar cheese.
The semi-permanent hair dye is priced at an appetizing $7.50 on Amazon.com.
“Go bold with Velveeta Gold, our semi-permanent hair dye in the same, deliciously iconic color as its namesake,” the cheese brand wrote on Instagram.
The new look was part of Julia Fox's collaboration with Velveeta to promote the cheese brand's new hair dye
Velveeta and Julia also jointly shared a video that captured the actress walking down the street in her new drool-worthy hair color.
“Hair color by @velveeta, vibes by Julia Fox and dedicated to everyone who unapologetically goes all-in on what they love! The limited edition Velveeta Gold semi-permanent hair dye is gorgeous and available now on Amazon,” read the caption of the clip.
The actress rocked the cheese-inspired look while at the Knicks and Thunder game in NYC on Sunday
Julia’s stylist, John Novotny, spoke about the collaboration between the Uncut Gems actress and the cheese brand to promote the new hair dye.
“The Velveeta Gold is honestly fab and she’s definitely golden!” John, who uses they/them pronouns, told People.
John said the dye is inspired by Velveeta’s “supremely creamy and melty goodness.”
"Julia and I were both pleasantly surprised at how beautiful the gold color is. It’s a warmer yellow [reminiscent of] a warm sunny day or delicious bowl of mac and cheese,” they added.
Velveeta is selling the new, limited edition hair dye for an appetizing $7.50 on Amazon.com
Image credits: Julia Fox
Julia is known for her bold fashion choices and, hence, made the perfect face to promote the new hair dye. She was immediately ready to flaunt the look after her transformation to the cheesy golden yellow, John said.
“Julia is the absolute queen of self-expression and always exudes confidence which is on par with living a life that’s La Dolce Velveeta. She lives an unapologetic lifestyle and does what feels good for her,” John told the outlet. “She marches to the beat of her own drum and is all about living life to the fullest and embracing outrageous pleasure every day, which is exactly what Velveeta’s attitude is all about.”